Be part of what they discover next.
Side Events Guide is the free, independent way to discover what’s happening around major technology and innovation conferences.
We connect innovators to the events that matter. Side Events Guide has been helping people discover what’s happening around Web Summit since 2018 – building years of experience in how people discover, plan and navigate the activity around them.
Put your brand where it counts, when attendees are searching events, exploring choices and making plans for the week.
Analytics from our most recent Web Summit coverage (Source: Google Analytics Oct-Nov 2025).
A key international audience
Our Web Summit coverage reaches a broad international audience in key markets including the US and Europe.
Side Events Guide is built for conference attendees – founders, developers, investors, journalists, executives, organizers, students and more. It also reaches the wider startup and tech communities locally, including people not attending the main conference.
Make your conference investment work harder
Side Events Guide complements your existing campaign with prominent placements at the key moment that people are planning their schedule. Invite conference attendees to your booth, demo, reception or meeting – before and during conference week. Promote your side events to the local ecosystem too.
Why advertise with Side Events Guide?
Our trusted platform is the ideal place to promote your message.
Our advertising is direct and impactful. We offer:
- High-impact targeted placements
- A key international audience
- Visibility when attendees are most active and engaged – before the conference even starts
- No-nonsense campaigns with fast turnaround.
Who you’ll reach
Connect with our audience of decision-makers, leaders and innovators.
- Startup Founders and Entrepreneurs
- Investors and VCs
- C-suite Executives (CEOs, CTOs, COOs)
- Developers and Tech Professionals
- Accelerators and Incubators
- Media, Stakeholders and Ecosystem Partners
Smart ways to stand out during Web Summit 2026
A significant number of attendees plan their time in advance. Be visible while their plans are taking shape. Our standard campaign runs for three weeks, including two full weeks before conference starts.
Premium Hero Sponsor: Sponsor our entire guide for the whole conference. Receive prominent hero branding across every listing and every event page.
This is an exclusive opportunity – only one Hero Sponsor per conference.
Featured Placement: Promote your event or offer at the top of the event listings – the place that visitors use to plan their schedule.
Ready to reach out?
Complete the inquiry form for slot availability, pricing and our latest Media Kit.
We do not share your info with third parties. Please see our privacy policy for information on how we handle your data.